About Us


BEHAVIOUR INNOVATION is a start-up company based in Brisbane that develops and implements evidence-based behaviour change programs. 

The BI team is comprised of psychological and behavioural scientists specialising in the design of scientifically-informed strategies that when implemented, change behaviour across whole populations of people.

To achieve this, we adopt a systems level approach to behavioural change that includes: 


  • ANALYSIS of the behaviour/s within the system to understand why this is occurring;
  • CHANGE through the design, delivery and evaluation of population change programs;
  • TRAINING and upskilling people and workforces to function more effectively; and
  • Behavioural INSIGHTS to enhance products, projects and other design activities.